Oracle Responsys Marketing Platform 2021 Implementation Essentials: 1Z0-1032-21 Exam

"Oracle Responsys Marketing Platform 2021 Implementation Essentials", also known as 1Z0-1032-21 exam, is a Oracle Certification. With the complete collection of questions and answers, PrepPDF has assembled to take you through 73 Q&As to your 1Z0-1032-21 Exam preparation. In the 1Z0-1032-21 exam resources, you will cover every field and category in Oracle Responsys Marketing Platform Cloud Service Certification helping to ready you for your successful Oracle Certification.

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  • Exam Code: 1Z0-1032-21
  • Exam Name: Oracle Responsys Marketing Platform 2021 Implementation Essentials
  • Certification Provider: Oracle
  • Corresponding Certification: Oracle Responsys Marketing Platform Cloud Service
  • Updated: Oct 15, 2026
  • No. of Questions: 73 Questions & Answers with Testing Engine
  • Download Limit: Unlimited

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Oracle 1Z0-1032-21 Exam Syllabus Topics:

SectionObjectives
Topic 1: Programs and Multi-Channel Campaigns- Program Designer and logic
- Timers, performance switches, multi-channel orchestration
Topic 2: Reporting- Insight reports
- Live and distributable reporting URLs
Topic 3: Campaigns and Forms- Email/SMS campaign configuration
- Link tracking and conversion tracking
Topic 4: Account Administration- User roles and security settings
- Account management tasks
Topic 5: Integration and Interact Connect- Connect jobs and XML/CSV imports
- API and event integrations
Topic 6: Creating and Managing Content- RPL personalization language basics
- Content Library and document management
Topic 7: Initial Configuration and Deliverability- Deliverability best practices
- Account setup and IP warm-up
Topic 8: Responsys Data Model- Data structures and key fields
- Profile lists and supplemental tables

Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

You are planningan integration of Salesforce.com and Responsys. You navigate to the Account Administration screen to configure the access to Salesforce.com, but the configuration options are not available.
What is the reason for this?

  • A. You need to work with Salesforce.com technical resources to configure the gateway to Responsys from within the Salesforce.com application.
  • B. You must first create a new Salesforce Connect job to enable the automated data feed between the Salesforce.com and Responsys contacts lists.
  • C. You need to create a new user specifically for Responsys from within the Salesforce.com application.
  • D. Responsys Customer Support must first enable the Salesforce integration functionality before the Account Administrator can configure the access between Salesforce.com and Responsys.
Reveal Solution  Discussion  0

Correct Answer: D  🗳️

You uploaded into the Responsys Content Library an HTML document and three subdocuments personalized with the member level of the subscriber. When you validate the campaign, you get this error: "Email Message preview failed because of template execution runtime error, detailed error: property MEMBER_LEVEL for datasource CONTACTS is not defined in the datasources." How should you correct this error?

  • A. The HTML coder didn't include the <#data> directiveand declare the CONTACTS data source in each document. Enter this into each document, and the error should now be resolved.
  • B. The MEMBER_LEVEL field is a Responsys reserved word and cannot be used for personalization.
  • C. Open each HTML document in the package and declare the MEMBER_LEVEL field by using the RPL directive<#field> in every document. Then reupload the documents into the Content Library.
  • D. You did not select the MEMBER_LEVEL column from the CONTACTS database. In the Datasources Section in the Campaign workbook, select the MEMBER_LEVEL field and make sure the aliasmatches what is in the HTML code. Responsys will now be able to insert values for that column at run time.
Reveal Solution  Discussion  0

Correct Answer: D  🗳️

Which Insight reporting measure should you use to capture the number of clickthroughsand conversions recorded through emails on August 1, 2016?

  • A. Live Date - August 1, 2016
  • B. Event Date = August 1, 2016
  • C. Sent Date = August 1, 2016
  • D. Sent Date = August 1 to August 2, 2016
  • E. Interval Date = August 1, 2016 plus one day
Reveal Solution  Discussion  0

Correct Answer: A  🗳️

How should you produce an Insight Report that gives you the total number of individuals (unique email addresses) who clickeda link in an email campaign in the first three days after it was sent?

  • A. Measure = Single Clicks, Sent Date = 3 days
  • B. Measure = Responders, Interval = 3 days
  • C. Measure = Responders, Event Date = 3 days
  • D. Measure = Unique Conversions, Event Date = 3 days
  • E. Measure = Total Clicks, Interval = 3days
Reveal Solution  Discussion  0

Correct Answer: E  🗳️

Yousend the same email campaign out on the first Tuesday of every month to announce the month's specials.
You are interested in comparing how subscribers responded to the emails in the first three days following the send date during the last three months.
How should you configure a report to do this?

  • A. Select the 30-day Campaign Performance Report, select just the campaigns desired, and the filter by "3 Days since Launch".
  • B. Create a report with Dimension=Campaign-Launch Date for each campaign and select the da measure = Sent Date. Configure this measure as of three days from launch.
  • C. Create a report with Dimension=Campaign-Launch Date for each campaign, desired performance measures, and date measure = Interval. Configure this measure to include 0 - 3 days from launch.
  • D. Select the 90-day Campaign Performance Report, select the campaigns and measures desired, and then just filter by "First 3 Days after Send".
  • E. Create a separate report for each Campaign with performance measures within the Sent Date range for the first three days from launch. Export each report into Excel to assemble a summary report.
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

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