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IBM ICS Social Software Sales Mastery Test v2 Sample Questions:

1. Which IBM product increases the speed of social businesses, and can be considered as the action behind social businesses, making them more nimble?

A) IBM Lotus Symphony
B) IBM Sametime
C) IBM Rational Application Developer
D) IBM Lotus Organizer

2. How do you measure the value of a Social Business implementation for a customer?

A) By the size of the purchase order they sign
B) By how satisfied the employees are
C) By how many "likes" they get on their Facebook page
D) By measuring key outcome-based goals that track return on investment for key strategies

3. What is one of the key strategies that companies should be looking at to build a social business agenda?

A) Gain social trust
B) Networkyour entireinfrastructure with bi-directional, unfettered Internet access
C) Align your strategy for maximum profit
D) Engage your IT manager as the leader of your social business agenda

4. What can Social Business can be defined as?

A) A subset of Social Media
B) Applying social tools across the entire organization for a broader return on investment
C) Popular sites like Facebook and Twitter that only distract workers
D) External-facing channels that only Public Relations and Marketing utilize

5. Successful Social Businesses use which tool to be more nimble in discovering trends, predicting outcomes, and providing insight into consumer behavior patterns?

A) eCommerce checkout carts
B) Social Analytics
C) Online Forms
D) Telemarketing surveys

Solutions: