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Google Display Exam Practice Test Sample Questions:

1. Andrew wants to create a reservation for his ad in YouTube. His manager wants to know, however, what is the minimum amount the reservation will cost. Which one of the following represents the minimum media spend on a YouTube reservation will cost?

A) $50,000
B) $25,000
C) $35,000
D) $10,000

2. HOTSPOT
You are reviewing a video that you have posted to YouTube. You would like to exam the hotspots for this video to see how your video is retaining your audience's attention. How do you navigate to your video's hotspot graph?

3. Which of the following is a type of internet-based advertising that allows the marketer to only target ads to users who have visited the marketer's Website?

A) Remarketing
B) Keyword targeting
C) Internet category marketing
D) Contextual targeting

4. You are managing a Google AdWords campaign for a company. You launch a new display
campaign. In the first week of the campaign launch, you noticed a large number of clicks but no conversions. Which of the following actions can you perform to resolve the issue?
Each correct answer represents a complete solution. Choose two.

A) Increase bidding for successful sites.
B) Verify that your conversion code is set up correctly.
C) Evaluate performance of campaign regularly.
D) Check the ad creative and the landing page to make sure they are well matched.

5. Fred is a Google AdWords consultant for his client. He is explaining to his client that there are actually three ways to add managed placements to an ad group. Which one of the following is NOT one of the three methods Fred can use to add managed placements to an ad group?

A) Using the Placement tool
B) Browsing the Web for placements with the Google AdWords toolbar
C) Manually adding
D) Copying from the automatic placement table

Solutions: